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The Blog
A curated collection of insights, reflections, and coursework in business and personal development.


When First Impressions Take Over: The Halo Effect in Job Interviews
One thing that could potentially trigger a halo effect in me is if the candidate arrives extremely well-dressed and looks very professional. My first reaction might be to assume that they are organized, responsible, confident, and good at their job simply because of the way they present themselves. I might even feel more positively about their answers during the interview because I already have a good first impression of them. However, this could be an example of the halo eff
PRISKAH MICHAELLA
Aug 202 min read


My Directors Cut
If I were directing a remake of Obsession, I would change the ending. Although the movie is a horror film and the extreme events fit the genre, I would have preferred a more realistic conclusion rather than having the main characters killed. In my version, the male main character would eventually end his relationship with her after realizing how obsessive and unhealthy her behavior had become. Instead of the story ending with the characters being killed, she would continue t
PRISKAH MICHAELLA
Aug 191 min read


THE DENIAL MACHINE : TECHNOLOGY BECOMES THE PRIORITY, WHO PAYS THE PRICE?
The controversy surrounding the use of algorithms and denial/restriction of healthcare coverage. UnitedHealthcare and its parent company, UnitedHealth Group, have faced scrutiny over the use of technology and organizational policies in Medicare Advantage coverage decisions. A 2024 Senate investigation examined UnitedHealthcare, Humana and CVS and found that the insurers increasingly denied requests for post-acute care as they expanded their use of technology in coverage decis
PRISKAH MICHAELLA
Aug 192 min read


Reducing the Risk of Phishing Attacks
One of the most common cyberattacks organizations and everyday people face is phishing. A phishing attack occurs when cybercriminals send fake emails, text messages, or websites that appear legitimate in order to trick users into revealing passwords, financial information, or other sensitive data. Because phishing targets people rather than technology, it remains one of the biggest cybersecurity threats to businesses. As an Information Systems (IS) manager, reducing the risk
PRISKAH MICHAELLA
Jul 291 min read


Protecting Your Personal Data in a Digital World
In today’s digital world, protecting personal information is more important than ever. Devices such as smartphones and tablets store large amounts of private data, including photos, passwords, banking information, and personal messages. Because of this, users must take steps to improve their online security and privacy. By using strong passwords, using security features, and being cautious online, you can better protect yourself from cyber threats and data breaches. 1. Use S
PRISKAH MICHAELLA
May 112 min read


The Future of Stores in a Digital World
Marks and Spencer (M&S) has been a major retailer in the UK for many years, but it is now facing challenges as more people shop online instead of in stores. This shift has led the company to close some of its stores and rethink its strategy. However, simply closing stores may not be enough to stay competitive. Instead, M&S must consider how to adapt its physical stores to better fit today’s digital shopping world. This decline in store performance is mainly due to the rapid
PRISKAH MICHAELLA
Apr 302 min read
Ulta Beauty as a Digital Enterprise
For this assignment, I chose Ulta Beauty because it’s a store I actually shop at all the time, so I already understand how it works both in-store and online. Ulta sells directly through its website and app, and I definitely use both depending on what I need. One thing I’ve noticed is that the online store always has more options. Online, you can find More product variety and brands A better variety of makeup shades Online-only deals and promotions Compared to In-store, where
PRISKAH MICHAELLA
Apr 212 min read
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